'Not that hard...

I find it interesting the number of established epublishers that had been around for over 10 years who cannot manage to format books into an epub version. It's not hard to do. Even the technically inept like me can use Calibre to do it. It takes seconds to format. And if readers want epub and they can't get it? They'll go elsewhere. It's a no-brainer. Being competitive is about supply and demand. We all know that. No wonder so many writers are going Indie.

Supply what people demand. Business 101.